Complementary creative expertise
Web, brand & visual design experience
Earlier work across websites, e-commerce, campaigns, branding, motion, and 3D complements my enterprise UX and technology experience. This page documents the breadth behind my current product and transformation focus.
How I Can Help
Everything you need to get started - nothing you don't
Website Design & Development
A clean, fast website that looks good on every device and actually brings customers to your door. No bloated templates, no unnecessary complexity. I build it from scratch so it fits your business like a glove.
Logo & Brand Identity
Your brand is the first thing people notice. I'll create a logo and visual identity that feels right for your business - something you'll be proud to put on your shopfront, business cards, and everything in between.
Google Business & Local SEO
When someone nearby searches for what you offer, you should show up. I'll set up your Google Business profile, optimize your local search presence, and make sure your hours, location, and photos are working hard for you.
AI Integration - Only Where It Helps
You've heard the buzz about AI. Some of it is genuinely useful for small businesses - like automating appointment booking or answering common questions. I'll show you what's worth your time and what's just hype.
Honest Tech Guidance
Not sure what you need? That's completely fine. I'll sit down with you, listen to your goals, and give you a straight answer - even if that answer is "you don't need to spend money on this right now."
Ongoing Support & Maintenance
After your site goes live, I don't disappear. Need to update your menu? Change your opening hours? Add a new service? Just send me a message. I'm here for the long run, not just the launch.
Why It Works
The same quality, at the right scale
Years of professional design and technology experience
Experience spanning strategy, design, implementation, and communication
A direct, transparent approach to technology decisions
Languages spoken - so we can work in yours
How It Works
Simple, step by step
The same structured approach used across product and transformation work.
We talk
Understand the organisation, audience, goals, constraints, and the real problem behind the requested output.
I listen & plan
Turn the brief into a clear scope, information structure, visual direction, and practical delivery plan.
I build it
Prototype and iterate visibly, keeping stakeholders involved in the decisions that shape the final result.
You're in control
Once it's live, I'll walk you through everything. You'll know how to make basic changes yourself - and I'm always just a message away when you need me.
Built For You
Who this is for
Shops & Retail
Whether you sell handmade goods, run a boutique, or manage a family store - your customers are searching online before they visit. Let's make sure they find you.
Restaurants & Cafes
Your menu, your hours, your story - all in one place that looks as inviting as your food. Plus Google Maps integration so hungry customers can find their way.
Tradespeople & Expertise
Plumbers, electricians, hairdressers, fitness trainers - anyone who's great at their craft but needs help showing it online. A professional presence that brings in work.
Clinics & Practices
Doctors, dentists, therapists, vets - a trustworthy online presence with clear information, easy contact, and the warmth your patients expect from you.
Looking for this breadth in your team?
I am open to roles in Croatia where product thinking benefits from strong visual, web, and hands-on delivery experience.